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Chapter 1 – Monkey Mind eBook

Building a successful business is more than just a path to financial independence; it’s a deeply personal journey filled with emotional highs and lows. These aspects of entrepreneurship are as crucial as managing the business itself. Discover practical advice on how to manage your emotional journey of entrepreneurship.

Chapter 2 – Example Ideal Employee Profile

In scaling up a business, one of the critical steps is building a team that aligns with the company’s values and possesses the skills and attributes necessary to drive growth. This is where the concept of an Ideal Employee Profile (IEP) comes into play, similar to the well-known Ideal Customer Profile (ICP) in marketing and helps businesses identify and attract the right talent by defining the characteristics of the ideal employee for a particular role or company.

Chapter 3 – Sample Core Skills/Competency-based Interview Questions

Traditional hiring methods often rely heavily on a candidate’s past experience, such as resumes, but this approach is limiting and fraught with “inaccuracies.” A more effective strategy is to focus on competency-based interview questions. Competency-based interview questions offer a superior approach to hiring by focusing on the skills and behaviors that truly matter for the job. By adopting this method, companies can increase the size of their talent pool, reduce bias, and ultimately make more informed hiring decisions, setting the stage for faster and more sustainable growth.

Chapter 4 – NPS Variable Comp Plan

Aligning everyone on your team is essential for sustained growth and scale. As much as we’d like to think that most people will do things for altruistic reasons, like fulfilling a company’s mission, at some level, we are all motivated (at least partially) by our compensation. That’s why we put together a variable compensation plan to align the individual actions of employees with improving customer satisfaction/loyalty as measured by the Net Promoter Score (NPS).

Chapter 5 – The Definitive Guide to SOPs eBook

 The Definitive Guide to Standard Operating Procedures Does your business lack organization around basic tasks? Do your employees seem reliant on you? Are you questioning how you can improve your growing business and its value? If you answered yes to any of these questions, implementing SOPs may be what you need to solve your problems.

Chapter 6 – The 4 Degrees of Delegation eBook

How Would You Rate Your Ability to Delegate? If you’re like most business owners, you probably give yourself a decent grade. However, if you’re constantly disappointed in people on your team, the problem may be less about them and more about your ability to delegate effectively.

Chapter 8 – Growth Channel Selector

Determining the best way to market is an increasingly difficult decision. There are too many options to consider, and ads, promotions, books, and gurus all suggest that “their” way is the best. Use this tool to determine what is best for your company.

Chapter 8 – The CEOs Guide to Jobs To Be Done Jobs to Be Done (JTBD)

This JTBD Guide is a powerful concept that can revolutionize how businesses approach their marketing strategies. Unlike traditional marketing avatars or personas, JTBD focuses on why customers buy products or services.

Chapter 8 – Cultivating a Community: A Catalyst for Exponential Growth

The fastest-growing bootstrapped companies in our research excelled at building and nurturing communities of customers that created a flywheel effect of consistent new business.

Chapter 8 – Creating Your Lighthouse Positioning

There are seemingly endless options for customers in virtually every product category. So, how do you rise above the increasing volume of sameness and noise in the barrage of marketing messages we get every day? What we call lighthouse positioning is about staking out a competitive position that is not merely better but distinctly different in a way that meaningfully adds value to customers.

Chapter 9 – Nine Subscription Models

This eBook will show you how to build recurring revenue streams in your business, including nine subscription models that any company in any industry can adopt.

Chapter 9 – Net Promoter Score and How to Deploy It In Your Company.

If you want to grow and scale faster, you need to be as focused on customer loyalty. The Net Promoter Score (NPS) is a tool to help you measure your customer loyalty. This bonus delves into the origins of NPS, its advantages over traditional customer satisfaction surveys, best practices for implementation, and innovative strategies to boost response rates.

Chapter 13 – List of Cash-Producing Strategies.

To grow and scale your business faster without raising external capital, managing cash flow is crucial for sustaining growth and achieving long-term success. Use this list of cash-saving / producing tactics to improve your cash flow and scale without limits.

Chapter 15 – Power of One Sample Report

This report is a sample from our amazingly simple and unique software, which helps you truly understand how cash flows through your business and exactly what steps to take to improve your profits, cash flow, and business value.

Chapter 16 – The Owner’s Metric eBook

While you can’t buy happiness, you can buy personal freedom. It comes from building enough wealth that work becomes a choice. What’s the fastest way to attain the feeling of true freedom? Focus on the one number you need to be truly free – the ultimate Owner’s Metric.

Chapter 17 – Strategic Growth Planning Tool

For bootstrapped companies, where resources are limited, and the margin for error is slim, a well-thought-out growth plan can be the difference between thriving and merely surviving. This guide delves into the importance of strategic growth planning by using the Ansoff Matrix, which serves as a guide for creating a 3-year growth strategy with a higher probability of success and a much lower risk of failure.

Chapter 18 – The Definitive Guide to SOPs eBook

The Definitive Guide to Standard Operating Procedures Does your business lack organization around basic tasks? Do your employees seem reliant on you? Are you questioning how you can improve your growing business and its value? If you answered yes to any of these questions, implementing SOPs may be what you need to solve your problems.

Chapter 19 – Global Hiring Guide

Hiring across borders, whether as contractors or employees, is not just a cost-saving strategy but a crucial step towards innovation, diverse perspectives, and faster market entry. This guide delves into the significance of building global teams, the considerations for choosing between employees and contractors, and a decision matrix to guide your hiring process, all while emphasizing cultural fit.

Chapter 20 – The Yes Box eBook

What do Airbnb, Mailchimp, Microsoft, and Uber have in common? They all started in an economic downturn. Discover how to reinvigorate and expand your business at a time when others prioritize survival and preservation. Discover how to reinvigorate and expand your business by focusing on step-change improvements.

Chapter 21 – The 8 Key Drivers of Company Value eBook

 As an owner, your business is not just a source of income; it’s an investment. From financial performance and growth potential to customer satisfaction and the business’s reliance on your personal involvement, we’ll explore in detail the eight key factors that drive business value.

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